Lots of game
developers choose to monetize their games through a single transaction in a
retail store when gamers and players buy their full product. However, due to
the increasing number of platforms that games are being made available on,
developers are being forced to rethink their video game monetization strategies
and get creative on when and where to monetize their games. So, what is the
best way to monetize your game?
To keep a
game alive, a developer has to know how to balance acquisition,
engagement/retention and monetization. Most free to play games opt to use an
in-app purchase system, advertising, freemium products, affiliate marketing
and/or restricted access to generate revenue. When combined, all of these
methods of monetization help to offer reward-based choices without affecting
the enjoyment of a game.
In addition,
in-game currency such as coins and diamonds or real currency can be use to
purchase items a player needs in a game. With all of these choices, developers
have to decide which monetization method(s) would
work best for their game.
Are you
ready to monetize your project and learn the secrets?
Learn more
on the best practices of game monetization and how successful developers make
the big bucks at Mind of Khan Studios: http://mindofkhan.com/best-way-to-monetize-your-game/
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